A Typical Entrepreneurial Mistake

Entrepreneurs often encounter problems in their startup process when they do not understand the revenue drivers. What is making the money for the business? Specifically, what is bringing cash in hand–not debt, not payments coming in a month, not credit, but cash in hand? For the success of any business, it is important that the entrepreneur understands how cash flows through their business. Once this is established, credit and other payment methods can be developed. Cash is King.

Jim Hart

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