2 Questions for You

Artists need to be able to answer two questions. Every year, these questions need to be re-evaluated. 

The first: What makes you different from the competition? This is about market research and usually easy to answer.

The second: What makes you necessary?


Jim Hart is the Director of Arts Entrepreneurship at Southern Methodist University, Meadows School of the Arts. Hart is also founder of The International Theatre Academy Norway, which is based in Oslo, Norway. 


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